Twitter marketing is nearly difficult to do on a large scale without making use of tools. There are numerous tools readily available, some complimentary and some premium, but which ones are right for you?
Prior to using any third party tool or API, first you must examine to be sure that it does not break Twitter’s guidelines or terms of use policy. Even though there are many great and very beneficial applications available, there are just as numerous APIs out there that can have an extremely unfavorable effect on your Twitter account. Utilizing the incorrect one could lead to getting your account suspended or ended and you certainly do not want that.
When you see notes at the bottom of someone’s Tweet that states “posted through Flickr” you know that the person is utilizing an authorized tool to post. The website has actually made the effort and gone through the oAth procedure and Twitter has given them approval. If it says “posted through API” it does not necessarily indicate it is a bad PP, it just suggests they have actually not been oAth approved. These are the ones you need to really take a look at to make sure they do not break the rules.
How to Get New Fans
Essentially, you want to avoid the mass following and un-following tools as they absolutely do break the guidelines. So how to you get new fans when you are just starting?
2 very good locations to begin are wefollow.com and search.twitter.com. wefollow is a site that lists the top users within different categories. So you can do a search with your keyword and discover who is the top person within your specific niche. Following the influencers within your market is constantly a great start. It just stand to reason that individuals following them are likewise interested in your product and services. Then you can start following their followers. search.twitter.com is Twitter’s online search engine. It will permit you to do keyword look for users who mention your keyword in their profiles.
As soon as you begin accumulating a following, you will require tools to assist you update your accounts more efficiently to save time. Hootsuite and Tweetdeck are both great tools. They will permit you to not just handle your Twitter account, but likewise Facebook and other social networks websites from within one application. Hootsuite, which is one of my favorites, also permits you to arrange posts and track their effectiveness.
Conclusion
Every market is various and you will wish to monitor your updates to discover the ones that get the most reaction. Tracking will allow you to much better understand what time of day is best, what types of updates get the most action, and so on.
So there you have it. Three tools that provide you a fantastic advantage and make your social marketing structured and more manageable. Remember, these are social sites, suggesting it is not all about you and your service. It is about interacting and becoming a valued member of the neighborhood. Tweet your customers right and they will Tweet you with their loyalty.
